Build profits through our turnkey strategic selling system.
New Business Development Program
The key to profitability isn’t just having customers—but having the right customers for your business. Trincon’s Business Development Plan helps you strategically acquire accounts in specific lanes or industry segments that match the capabilities of your company. By acquiring the right size accounts or customers with freight that fits your equipment, you’ll be able to maximize the profitability of each customer.
Businesses learn how to:
- Identify industry segments offering freight best suited to the company and its equipment
- Identify qualified prospects through proven telemarketing and direct mail strategies
- Qualify the needs of each prospect using a strategic lead generation system
- Sell the company’s features and benefits using literature and professional selling tools
- Organize sales personnel for the best productivity
- Close sales and negotiate pricing
- Measure progress and results and reward sales personnel based on profit contribution